{"id":367,"date":"2024-05-07T07:21:37","date_gmt":"2024-05-07T07:21:37","guid":{"rendered":"https:\/\/mariomoncalian.com\/?p=367"},"modified":"2025-08-04T17:34:33","modified_gmt":"2025-08-04T17:34:33","slug":"mariachiways","status":"publish","type":"post","link":"https:\/\/mariomoncalian.com\/index.php\/2024\/05\/07\/mariachiways\/","title":{"rendered":"Mariachiways"},"content":{"rendered":"\n<p class=\"has-text-align-left\">Mariachiways is a playful reinterpretation of Paul Rand\u2019s famous Jazzways magazine cover. Rand was a pioneering American graphic designer known for his bold, simple, and highly effective work, including iconic logos for IBM, ABC, and UPS.<\/p>\n\n\n\n<p>As a Mexican designer, I wanted to reinterpret the piece in a way that feels personal while honoring Rand\u2019s iconic aesthetic. His design already featured bright, festive colors that naturally echo the energy of mariachi culture, so only a few key changes were needed to shift the tone. I replaced the jazz flute with maracas, swapped in a vihuela, attached a keyboard to the horizontal stripes to mimic an accordion, added a sombrero to the figure, and changed the word \u201cJazz\u201d to \u201cMariachi\u201d to create a fun and fresh homage.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><strong>Tools used:<\/strong> Illustrator<\/p>\n\n\n\n<figure class=\"wp-block-gallery alignwide has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"370\" src=\"https:\/\/mariomoncalian.com\/wp-content\/uploads\/2024\/05\/mariachiways-1-793x1024.webp\" alt=\"\" class=\"wp-image-370\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"787\" height=\"1024\" data-id=\"368\" src=\"https:\/\/mariomoncalian.com\/wp-content\/uploads\/2024\/05\/Jazzways_PaulRand-787x1024.webp\" alt=\"\" class=\"wp-image-368\" srcset=\"https:\/\/mariomoncalian.com\/wp-content\/uploads\/2024\/05\/Jazzways_PaulRand-787x1024.webp 787w, https:\/\/mariomoncalian.com\/wp-content\/uploads\/2024\/05\/Jazzways_PaulRand-231x300.webp 231w, https:\/\/mariomoncalian.com\/wp-content\/uploads\/2024\/05\/Jazzways_PaulRand-768x999.webp 768w, https:\/\/mariomoncalian.com\/wp-content\/uploads\/2024\/05\/Jazzways_PaulRand.webp 900w\" sizes=\"auto, (max-width: 787px) 100vw, 787px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"has-text-align-right\">Right image Source: <a href=\"https:\/\/www.paulrand.design\/work\/Jazzways.html\">https:\/\/www.paulrand.design\/work\/Jazzways.html<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mariachiways is a playful reinterpretation of Paul Rand\u2019s famous Jazzways magazine cover. Rand was a pioneering American graphic designer known for his bold, simple, and highly effective work, including iconic logos for IBM, ABC, and UPS. As a Mexican designer, I wanted to reinterpret the piece in a way that&hellip; <\/p>\n","protected":false},"author":1,"featured_media":370,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,12],"tags":[],"class_list":["post-367","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-graphic_design","category-home-page"],"_links":{"self":[{"href":"https:\/\/mariomoncalian.com\/index.php\/wp-json\/wp\/v2\/posts\/367","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mariomoncalian.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mariomoncalian.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mariomoncalian.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mariomoncalian.com\/index.php\/wp-json\/wp\/v2\/comments?post=367"}],"version-history":[{"count":3,"href":"https:\/\/mariomoncalian.com\/index.php\/wp-json\/wp\/v2\/posts\/367\/revisions"}],"predecessor-version":[{"id":689,"href":"https:\/\/mariomoncalian.com\/index.php\/wp-json\/wp\/v2\/posts\/367\/revisions\/689"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mariomoncalian.com\/index.php\/wp-json\/wp\/v2\/media\/370"}],"wp:attachment":[{"href":"https:\/\/mariomoncalian.com\/index.php\/wp-json\/wp\/v2\/media?parent=367"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mariomoncalian.com\/index.php\/wp-json\/wp\/v2\/categories?post=367"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mariomoncalian.com\/index.php\/wp-json\/wp\/v2\/tags?post=367"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}